What carried out idea will be viable? Ideas done? Anne Bonvin, AllTheContent.com, Geneva

Anne Bonvin, General Content Manager of allthecontent.com, Geneva, answered to the question in French: “What percentage of ideas are actually carried out in your company?”. She says that they carry out 50%, but only 25% turn out to be viable.

The interview was made after the cominmag conferenceVideo online: does it help to increase the value of your company ?» Wednesday, 25 Novembre 2009, Geneva

The speakers were:

• Arnaud Barbier, founder of ViewOnTV, Malakoff (Paris)

• Anne Bonvin, General Content Manager of allthecontent.com, Geneva

• Laurent Cosandey, head of advertising of 20min online, Lausanne

• Thierry Weber, CEO of thierryweber.com, podcasting expert

The event was organized by cominmag, Victoria Marchand, and Bigmedia, Gerald Bertrand.

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