Another driving force: ambition. Ideas done? by Nicoletta Iacobacci, European Broadcasting Union, Geneva

Nicoletta Iacobacci, Head of Interactive TV & Crossmedia – Eurovision TV – of the European Broadcasting Union in Grand-Saconnex/Geneva, answered to the question in English: “What percentage of your ideas are actually carried out in your company?”.

She carries out 80% of her ideas. Because she is a go-getter and a pushy person.

Interview made during the conference of lift10 in Geneva, Mai 2010.

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