What is your ratio between big and small ideas? Ideas done? Sebastien Engelmann, CREA, Geneva

Sebastien Engelmann, responsible for the communication at CREA Ecole de Creation en Communication, Geneva, answered to the question in French: “What percentage of ideas are actually carried out in your company?”. He succeeds to carry out 3 big ideas and 15 smaller ideas in one year. He says this is 70% of all his ideas.

Interview made at CreaDigital Day in Geneva, 14 January 2010, that was organized by the CREA Ecole de Creation en Communication, Geneva.

No TweetBacks yet. (Be the first to Tweet this post)

Comments are closed.