Do original ideas really exist or is every idea just the copy of a previous idea? Ideas done? Barbara Schudel of Ehrenbold-Schudel, Bern

Barbara Schudel of the architect studio Ehrenbold-Schudel in Bern answered to the question in Swiss German: “What percentage of ideas are actually carried out in your company?”. She says 100% because each idea is a copy of a previous idea. You put into action the same idea again and again. Therefore, no idea is wasted.

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